Archives: Agenda

• Using potato-based starches and proteins to create perfect creaminess and “melt” in dairy alternatives
• Replacing modified starches and additives with natural, functional ingredients for a shorter, friendlier label.
• Fortifying high-protein formulations without compromising on taste or stable shelf-life.

Senior representative, Avebe

• Identifying what percentage of Gen Z consumers drink alcohol
• Abstinence rates are rising: How are brands pivoting from simple alcohol replacements to complex, botanical-forward formulations?
• Analysing dealcoholisation techniques and flavour engineering that mimic the exact mouthfeel, viscosity, and aromatics of traditional full-strength spirits

• Outpacing the crowd with bold new flavours
• Identifying areas that large competitors are too slow to fill
• Winning the category by proving our product moves faster than legacy brands

• Leveraging AI to improve accuracy in forecasting consumer purchase behaviour
• Testing complex flavour profiles and sustainable packaging concepts
• Optimising pack and shelf design before a product hits the retail shelf

Senior representative, Cambri

• Instant Viral Engagement: Turns every cocktail foam into a highly shareable, user-generated social media asset
• Premium Brand Sponsorships: Unlocks new revenue streams by printing corporate logos and event branding directly onto drinks
• Elevated Guest Experience: Drives repeat visits and premium price points through personalized, interactive beverage theatre