Understanding the Patient Journey

Powerful insights sponsors can leverage to drive patient access, diversity and retention

5

September

  • 3PM London / 10AM New York
  • Free

Why attend?

It’s no secret – recruiting and retaining patients is the number one pain point experienced by the clinical trial industry. With the dropout rate hovering at 30%, study sponsors are increasingly adopting patient payment and travel services to improve access, engagement and diversity. But what are the interventions which patients require in order to participate and how much should you budget for these critical solutions?

Without this information, you could be missing out on providing your patients with valuable resources or sites with tools to enhance recruitment and retention. Or, you could be overspending in these categories at a time when trial budgets are increasingly under scrutiny.

It’s been a black hole, until now. As the industry’s most trusted and tenured patient convenience provider, Greenphire has introduced an innovative Patient Experience Dataset, designed to help clinical trial professionals like you with:

  • Understanding the burden associated with participating in a clinical trial, including those from diverse and under-supported populations
  • Determining the best mix of clinical trial support – from reimbursements and stipends, to travel and mobile engagement
  • Better tools to forecast and budget trial costs across phase, therapeutic area and country
  • The ability to negotiate contracts with confidence, expediting time to trial and study results

 

Trustworthy data is here to help you with your study planning. Register for this important webinar to learn how you can increase both financial predictability and control with a unique combination of technology and analytics. Patients everywhere will thank you.

Speakers

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Tim Dorsey
Team Lead, Product Training

Biography Tim Dorsey is a Team Lead of Product Training at Greenphire, whose mission is to ensure all site and sponsor users understand how to effectively use and maximize Greenphire solutions. Tim and his team conduct live trainings, attend Investigator Meetings, and create In-Application training content for users to access within the products. He has been with Greenphire for 4 years and has a decade of training experience prior to this role.

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Steve Geffon
Chief Commercial Officer

As Greenphire’s Chief Commercial Officer, Steven Geffon is responsible for the global commercial strategy of the rapidly growing organization, including the execution of sales and marketing programs. Steve joins Greenphire with over 20 years of experience in technology-enabled solutions for life sciences. He has focused much of his career on generating revenue in high-growth businesses, building successful teams, and creating mature commercial business processes. With his extensive experience as a commercial leader, Steven is committed to advocating for transformative technology solutions and building relationships that drive clinical innovation.

Most recently, Steven served as CCO for Science 37, where he led his team through exponential growth in an emerging eClinical category. Before Science 37, he was responsible for sales, marketing, and corporate development as CCO at Medrio, a leading SaaS eClinical technology platform. Additionally, Steven spent nearly 15 years with Clario, leading Commercial Sales for North America encompassing a team of over 100 individuals and over half a billion in annual sales.

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Dave Hine
Senior Director, Solutions Consulting

Dave Hine spent the first half of his career working in the aerospace/defense industry as part of a software development team. While there, he learned about the process, training, and customer support required to make a software solution successful. Today, he applies that experience and passion to clinical trial financial software at Greenphire. He spends his time consulting with sponsors and CROs on the problems, solutions, and impact of payments in clinical trials and also works directly on Greenphire’s innovation team to help them prioritize, design, and deliver new solutions.

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Jaleeysa King
Product Owner

Jaleeysa King is a visionary data analyst who is revolutionizing the link between data analysis, fair market value, and diversity in clinical trials. In her previous role as a Senior Data Delivery Analyst at Greenphire, Jaleeysa was responsible for validating the global fair market value data set and providing insight on investigator grant trends to facilitate more effective site budget negotiations. She has since amplified those skills in her current role as a Product Owner driving product innovation. Also, through her in-depth study of the disparities in patient population diversity in clinical trials, she is creating new ways technology and data can be used to bridge those gaps. By providing support to clients through data analysis and industry changes, she continues to find ways to support the broader data vision of Greenphire.

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