Innovation at Every Stage of Development

1st January, 1970

Innovation at Every Stage of Development

As the consumer market becomes increasingly crowded, it is evident there has never been a more important time for brands to ensure every element of their product is differentiated carefully from its competitors.

The Alcohol Innovation Congress will continue to explore some of the most important elements brands must consider for their product development across the key categories of R&D, Packaging, Labelling and Marketing. It is evident that products which feature the whole package are more likely to succeed amongst consumers.

Join us in 2018 for an interactive 2 day event that will offer you step-by-step guidance on how your brand can compete at every stage of development. 


Arena’s business-to-business events offer a myriad of opportunities for sponsors and exhibitors to drive their businesses forward.
Our sponsorship packages help companies educate ther target market on key industry issues and spread brand awareness throughout the

If you want to discuss how we can help you generate leads and add-value to your corporate and brand image please contact:

Paul Adams
+44 (0)20 7936 6948

Speaker opportunities

We identify and invite individuals we believe to be the best speakers in the market, if you think you can make a difference to the quality of our events please contact:

Chloe Roberts
T: +44 (0)207 936 6822