Francesco Mercurio joined Celli as Sales Director for the UK Water Division. Over the span of his career, he has owned a bar & restaurant, sold draught beer and soft drinks and spent the last 5 years with JDE – a large €5 billion coffee company running the field sales team for the UK selling into hotels and leisure markets. Francesco has over 20 years of direct sales experience and has extensive knowledge of sales strategy setting, building successful sales teams plus growing existing and new customer portfolios. Francesco is married and has one daughter, he loves cooking and is also an avid Scuba diver, so reducing plastic waste is a cause close to his heart”.
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