Guy Lawrence

1st January, 1970

Guy Lawrence

Guy Lawrence is responsible for running the UK Jagermeister business as CEO of MJUK Ltd, and is also their Regional Vice President of Latin America. He is an acting council member of the Portman Group, and The Spirits Council (WSTA. He is also Chairman of a super-premium Colombian rum brand called La Hechicera. Guy previously worked at Russian Standard Vodka as European Managing Director with responsibility for business leadership through the region including the UK, doubling the size of the business in the UK in 2 years. He has held a number of senior management roles within and outside the drinks industry, which has included working on 20+ M+A initiatives. This included 16 years with Bacardi in various UK and international sales and marketing positions, rising to the position of Global Brand Director.


Arena’s business-to-business events offer a myriad of opportunities for sponsors and exhibitors to drive their businesses forward.
Our sponsorship packages help companies educate ther target market on key industry issues and spread brand awareness throughout the

If you want to discuss how we can help you generate leads and add-value to your corporate and brand image please contact:

Paul Adams
+44 (0)20 7936 6948

Speaker opportunities

We identify and invite individuals we believe to be the best speakers in the market, if you think you can make a difference to the quality of our events please contact:

Chloe Roberts
T: +44 (0)207 936 6822