Iñigo Madariaga

1st January, 1970

Iñigo Madariaga

With more than 20 years experience in the refreshment sector and ex general secretary of Europe Pepsico, Iñigo Madariaga is now driving the growth behind green cola in Spain, the greener beverage alternative. Experienced in the beverage industry, Madariaga believes in the success of a product that offers solutions to consumer concerns, without compromising on flavour.


Arena’s business-to-business events offer a myriad of opportunities for sponsors and exhibitors to drive their businesses forward.
Our sponsorship packages help companies educate ther target market on key industry issues and spread brand awareness throughout the

If you want to discuss how we can help you generate leads and add-value to your corporate and brand image please contact:

Paul Adams
+44 (0)20 7936 6948

Speaker opportunities

We identify and invite individuals we believe to be the best speakers in the market, if you think you can make a difference to the quality of our events please contact:

Chloe Roberts
E: Chloe.Roberts@arena-international.com
T: +44 (0)207 936 6822