Maria Sehlstrom

1st January, 1970

Maria Sehlstrom

A communication/marketing professional with several years experience working within retail and for a global brand company delivering internal/external communication projects and driving corporate branding.

Maria started her career in the drinks industry working with premium drink brands including Absolut, Malibu and Kahlua at The Absolut Company in Stockholm, Sweden.

Since leaving Pernod Ricard in 2015 she has worked with expansion communication and PR For IKEA and with several entrepreneurial projects.

Early 2017, Maria (Swedish) and her husband Craig (South African) discovered a magical valley, home to many intriguing botanicals, in the Cederberg mountains, just north of Cape Town. The valley, which they now co-own, inspired them to distil rare Cape & classic gin botanicals, and then blend with pristine Swedish water. The result is CEDER’S, a distilled non-alcoholic alt-gin, your Everyday Escape.


Arena’s business-to-business events offer a myriad of opportunities for sponsors and exhibitors to drive their businesses forward.
Our sponsorship packages help companies educate ther target market on key industry issues and spread brand awareness throughout the

If you want to discuss how we can help you generate leads and add-value to your corporate and brand image please contact:

Paul Adams
+44 (0)20 7936 6948

Speaker opportunities

We identify and invite individuals we believe to be the best speakers in the market, if you think you can make a difference to the quality of our events please contact:

Chloe Roberts
T: +44 (0)207 936 6822