Russ Jacobs currently serves as General Counsel, Legal Affairs Officer of National CASA, which supports state and local programs of advocates for children in or potentially entering the foster care system. In this role he serves on the executive leadership team and oversees all legal matters, including the organization’s trademark strategy. Prior to joining National CASA Jacobs worked for many years at Starbucks Corporation where he oversaw IP strategy and maintained litigation and transaction practices. In his IP practice at Starbucks Jacobs developed the company’s global anti-counterfeiting program, led a cross-functional effort to reset the enterprise approach to naming, represented Starbucks in hundreds of disputes, and defined enterprise IP clearance, filing, and enforcement parameters. Jacobs began his career as an attorney at the New York office of Hughes Hubbard & Reed, followed by time at Focal PLLC in Seattle before joining Starbucks. He earned his JD from Columbia University and his AB in Spanish and the History of Art from the University of Michigan.
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