Samantha Louis

1st January, 1970

Samantha Louis

Samantha Louis is Chief Executive Officer of Praxity Global Alliance, joining in June 2021 from the Association of International Certified Professional Accountants where she was Vice President in charge of International Advocacy. She’s an experienced leader and prior to her moving to London she was Regional Vice President for Africa at the Chartered Institute of Management Accountants (CIMA) where she directed the growth of the member and student population in Africa from 2,000 to over 25,000 and led the expansion of CIMA into Southern and Western Africa.


Samantha has served  on various local and international boards and senior leadership groups, including the Professional Accountancy Organisation Development Committee of the International Federation of Accountants (IFAC) and has extensive experience in several non-executive directorships.  She currently serves on the Council and Finance Committee of Roedean School, UK.


Samantha is a Fellow of CIMA and a Chartered Global Management Accountant.  She holds a Batchelors degree from the University of the Witwatersrand and holds post-graduate courses in public relations and management, as well as a Master’s degree in business administration, with distinction, from the Gordon Institute of Business Science at the University of Pretoria.


Arena’s business-to-business events offer a myriad of opportunities for sponsors and exhibitors to drive their businesses forward.
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+44 (0)20 7936 6948

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T: +44 (0)207 936 6822