Andy Neuteleers joined Bar.on as CFO as from 1 September 2023, and also is invested in the company. Prior to this he was a partner in a professional services firm, consulting on value chain and business modeling, as wel as valuation. He is now committed to take Bar.on to the next level by capitalizing on the business opportunities that are to be further developed on the basis of Bar.on’s established, novel technology platform that is to bring consumers and industry into the age of digitized beverages.