Shopper Intelligence is a new global industry program of shopper measurement, covering all the major categories and retailers in the United States and 8 other countries. We provide robust, in depth metrics gleaned direct from shoppers – focusing on satisfaction, needs, decision making and the path to purchase. With a huge sample, used by both manufacturers and retailers, it complements Scan, Panel and Loyalty data, getting closer to the “why”, to inform category and shopper marketing plans. For the first time, we show how any one category compares to others, and benchmark explicitly from retailer to retailer. As well as a team of specialists to help you, this cost efficient program has self-serve web enabled reporting, fast tracking to insights.
Arena’s business-to-business events offer a myriad of opportunities for sponsors and exhibitors to drive their businesses forward.
Our sponsorship packages help companies educate ther target market on key industry issues and spread brand awareness throughout the
If you want to discuss how we can help you generate leads and add-value to your corporate and brand image please contact:
+44 (0)20 7936 6948